place
The generously-apportioned, 90-seat, 180 sq m bar is located on the Hilton Hotel Munich’s ground floor, with easy access from both the hotel’s spacious new reception, as well as via its own dedicated Rosenheimer Strasse entrance, introduced to maximise passing trade. Customers can additionally access the hotel and bar directly from the metro station and an adjacent car park below, arriving via a special circulation route through the ground floor of the hotel, offering intriguing glimpses of the back of the bar through semi-opaque windows, so that the bar is referenced and announced from every possible angle.
people
The bar’s name, Juliet Rose, is taken from one of the most elite roses in the world, developed over a 15-year period by renowned rose breeder David Austin. As well as lending the concept connotations of craftsmanship and the long-term pursuit of perfection, the ‘Rose’ reference will also be easily understood by a local audience as a nod to Rosenheimer Strasse, the street onto which the bar’s dedicated entrance faces, as well as the Rosenheimer Platz metro station, on top of which the hotel stands.
food
The scheme was inspired by the F&B concept of unusual botanical extracts and the importance of process in the creation of its singular drinks, which includes a range of signature cocktails and what is said to be the best coffee in Munich. The result is an exciting and theatrical zoned space with an alchemical, laboratory feel; a perfect back-drop for outstanding drinks to be made and delivered.
services
Interior Design
Architecture
david lee hood / associate / goddard littlefair
“The overall approach for the space was based on form and order, with drama, freedom and an opposing sense of randomness created by the furniture and accessorising. When it came to structure, we added a number of new elements to the space to give a feeling of overall order and symmetry, whilst also ensuring playful visibility between zones via glazed screens offering varying privacy levels.”
awards
2019 Ahead Europe Awards {Shortlisted / Bar, Club or Lounge}
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